Recently, the social network has introduced a brand new content format – Story Pins.

Want to know how to use this social network for marketing purposes? In the list below, you will find the most effective and workable features, along with some handy tips and tricks. With the right strategy and the right features, you can turn any Pinterest page into a powerful marketing tool for increasing brand awareness, attracting new customers, generating leads, and driving more sales. Businesses of all shapes and sizes have long learned how to tailor their products and market them via Pinterest. In this article, we are going to break down the four most exciting Pinterest marketing features:Įven if your niche has nothing to do with the visual content and imagery, you can still leverage the opportunities offered by this platform to your benefit. You only need to know how to use it right. With over 400 million monthly active users, this platform can be a reliable marketing tool, no less powerful than, let’s say Instagram.

But, despite this, it still feels like this social network is being slightly underrated, especially by marketers and businesses.

Pinterest marketing strategy 2021